Increase your Click Throughs

The web permits marketers to easily measure the effectiveness of their advertizing.

After creating a number of different layouts and designs, I've been able to see a pattern in the responses from my visitors, and the profits generated.

Designs like www.qicwebdesign.com will have to be axed. The Google ad along the right side seems to draw very little attention from visitors.

Designs like www.divorce-papers.net always get much better results. In this case, you can see the google ads have been given the prime real estate on the site - resulting in much better return.

Of course - this is only commenting on the CTR (click through ratio) once you have visitors to your site... getting visitors is another thing!